Why VR Needs Serialized Content Right Now

After a series of conversations with indie VR shops in recent weeks, it seems safe to say that many of them are suffering from “feast or famine” syndrome when it comes to work. Often a brand or content owner will come to them with a great idea and a tight deadline, expect them to execute on a VR experience, pay them, and then disappear for months — if they ever come back at all.

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